WhatsApp has about more than 2 billion monthly active users. This makes it an efficient medium for businesses to communicate with customers. WhatsApp marketing tools help companies to leverage this simple messaging app to market and increase sales.
By including WhatsApp in their marketing strategy, they can boost their brand’s image and get customer reviews directly. Are you also looking to enhance your business through WhatsApp? If so, you will learn about the best WhatsApp marketing tools in this blog. Let’s look into the list!
What Do WhatsApp Marketing Tools Do?
Through WhatsApp marketing tools, businesses can engage people and convert them into loyal customers. Here’s what a WhatsApp marketing tool does:
- It can send automated personalized messages, notifications, and reminders to your current and prospective customers on WhatsApp.
- You can organize and make groups of customer contacts separately according to your needs.
- It provides pre-set template messages for promoting your business and sending updates and alerts to the clients. However, these templates can be customized anytime.
- These also provide you with automated customer support and frequently asked questions.
- You can track customer activities regarding the messages that have been sent. You can check open rates, clicks, and conversions through WhatsApp marketing tools.
- Lastly, these messages are end-to-end encrypted. Hence, they offer you high-level security against data breaches.
List of the Best WhatsApp Marketing Tools for a Successful Marketing Strategy
1. Agnitas
Agnitas is a leading WhatsApp marketing tool that helps businesses enhance their consumers’ engagement. Marketers can design, control, and even automate efficient WhatsApp campaigns.
Features that make Agnitas strong
- Auto message sends
- Template messages
- Contact categorization
Plan pricing
- EMM SaaS- From € 99 monthly (max. 50,000 recipient profiles)
- EMM in House- From € 280 monthly (in standard variant)
- Open EMM- € 0 one-off
2. Chatarmin
Chatarmin is an innovative, powerful, and easy-to-use WhatsApp chatbot builder. It is also a marketing tool that helps companies to automate customer communications and even selling.
Features Offered by Chatarmin
- Simple drag-and-drop feature to set up WhatsApp chatbots
- Intent recognition and entity extraction
- Compatibility with the CRM and ERP platforms
- 24/7 Customer support
Plan pricing
- Starter plan- $ 99/Basic License/Single User
- Smarter plan- $ 199/Full Licence/Single User
3. Plivo
Plivo is an API that utilizes cloud technology to facilitate the creation and management of business-consumer communication. Plivo being a leading platform offers SMS, Voice & WhatsApp API. With Plivo, corporations can enhance clients’ interactions, save money, and boost company revenues.
Features You’ll Find in Plivo
- Customized message flows
- Real-time analytics
- Compatibility with several CRM/MA systems
Plan pricing
Meta’s Fee + ₹0.066/conversation (Pay per conversation, not per message)
4. Brevo
Brevo is one of the modern WhatsApp marketing tools. It enables businesses to raise the level of their customer communication and promotion. Marketers can automate WhatsApp campaigns to enhance consumer engagement and conversion.
Features Afforded by Brevo
- Ability to send automated messages
- Provision of custom template
- Capacity to segment contacts
- End-to-end view of WhatsApp marketing campaigns
Plan pricing
- Free plan- ₹0 per month
- Starter plan- ₹625 per month
- Business plan- ₹1,345 per month
- Enterprise plan- Customized pricing according to the added services
5. WATI
WATI is an innovative WhatsApp API solution that allows enterprises to organize interactions and advertising.WATI helps firms build unique and effective communications on the WhatsApp platform to enhance conversions and efficiency.
The key features of WATI
- Easy-to-use interface
- Message broadcast
- Template messaging
- Contact tagging
Plan pricing
- Single user plan- Pay ₹999 and get back ₹999 as credits (get 500 Messages for 3 months)
- Pay-as-you-go plan- For Businesses who ONLY want to send bulk campaigns
- Growth plan- ₹1,999 per month and additional charge for conversations
- Pro plan- ₹4,499 per month
- Business plan- ₹13,499 per month including advanced workflow and expert support
6. NovoChat
Novochat is an effective application that helps in WhatsApp marketing. It eases communication, boosts the brand voice, and enhances sales. Novochat allows organizations to schedule WhatsApp messages, design campaigns, and track the results in real-time.
Features of Novochat
- Templates that can be modified as per convenience
- Contact segmentation to filter out contact list based on preference
- Chatbots that are AI-driven
- Integration with CRM and ERP systems.
Plan pricing
- Starter plan- $25 per month (500 contacts)
- Pro plan- $99 per month (3,000 contacts)
- Business plan- $249 per month (20,000 contacts)
7. Ameyo
Ameyo is among the advanced WhatsApp marketing tools through which enterprises can offer superior customer support through calls, emails, chats, or WhatsApp. Ameyo helps companies improve clients’ satisfaction with the provided services and make them loyal. Features that Ameyo Offers
- AI-based Chatbot
- Integrated APIs
- Customer interaction analysis in real-time
Plan pricing– You book a demo to get your campaign pricing according to your needs.
8. Respond.io
Respond.io is a customer messaging system that lets businesses manage communication and sales in WhatsApp and other social media apps. An easy-to-navigate interface enables companies to manage messaging workflows and develops unique experiences.
Plan pricing
Free Trial- A 7-day free plan is available that can be canceled anytime.
Then, you book a demo to know the pricing for your campaign.
9. MessageBird
MessageBird is the world’s leading cloud communication platform. It helps businesses manage their customers’ communication to achieve a better customer experience. As a result, it increases sales.
Powerful features that MessageBird offers
- Conversational AI-enabled chatbots
- Template-based messages
- API compatibility with CRM and ERP systems
Plan pricing
- Contact-based pricing plan- In this plan the more contacts you send messages the more you pay per month. For example- for 3,000 contacts you spend $45 per month.
- Enterprise plan- A customized plan for businesses with over 50,000 contacts in a month.
10. Twilio
Twilio is a cloud-based WhatsApp marketing tool that allows businesses to create, grow, and manage customer interactions and connections. Being an API solution, Twilio offers a diverse package including voice, SMS, WhatsApp, and many more.
Twilio provides the following features.
- Building complex messaging using real-time metrics
- Connects with many of the top CRMs and marketing automation systems.
Plan pricing for WhatsApp Business API
Meta’s Fee+ $0.005 per WhatsApp message. Prices vary by use case and country.
Also Read : 6 Best AI Audio Enhancer Tools to Upgrade Your Audio Quality
11. WebEngage
WebEngage is one of the best WhatsApp marketing tools. It helps businesses to communicate with their users in a personalized manner through multiple channels like WhatsApp. WebEngage is an end-to-end campaign management tool with an easy-to-use interface.
The strong features of WebEngage
- Segmentation of contact lists
- A/B testing campaigns
- Real-time analytics
Plan pricing
Starting Price- $199.00/year ( Book your demo, there is no free trial)
12. What-Sender
WhatSender is an effective software for targeted mass communication on WhatsApp. Any small business person or an established big company can benefit from WhatSender since it can easily integrate with existing systems. It comes with a user-friendly interface.
WhatSetter has features as follows.
- Managing contact list
- Designing templates according to business preferences
- Real-time delivery report
- Instant connection to mobile devices
- Message workflow and scheduling
Plan pricing
- Free plan- ₹0 per month (Limited daily messages and limited to one account)
- Classic plan- ₹249 / month (Unlimited messages and up to 5 WhatsApp accounts)
- Annual plan- ₹ 1,650 per year (Unlimited messages and up to 5 WhatsApp accounts)
13. Growby
Growby is one of the creative WhatsApp marketing tools. It is used for efficient advertising and communication with clients. Growby provides companies with the tools they need to succeed.
Some of Growby’s key features are
- Create custom templates
- Sort contacts and use AI-based chatbots
- Build a superior customer experience by integrating with CRM and marketing automation services.
Plan pricing
- Basic plan- for freelancers at ₹6,999 per year
- Standard plan- for small size business at ₹7,999 per year
- Professional plan- for medium size business & startup at ₹11,999 per year
- Enterprise plan- for large-scale business at ₹17,999 per year
14. RapBooster
RapBooster is one of the best WhatsApp marketing software that helps businesses advertise. It enhances customer interactions, sales, and retention. The user-friendly interface of RapBooster with its comprehensive design allows it to be used in all the small start-up firms and large organizations.
The detailed features of RapBooster are
- Template customization
- Contact tagging and categorization
- Chatbots and integration with popular CRM and marketing automation software.
Plan pricing
- Silver plan- ₹1,500/month (5 Social Accounts)
- Gold plan- for enterprises at ₹2,500/month (8 Social Accounts)
- Platinum business plan- ₹3,500/month (15 Social Accounts)
15. Zoho
Zoho is an advanced API tool that enables organizations to control and manage customer interactions through channels like WhatsApp, SMS, and email. It allows for managing flows of messages by organizing genuinely individual dialogues with clients. Also, it provides access to real-time results.
Some of the powerful features of Zoho are
- Templates that can be customized
- Client contacts’ categorization
- Scheduled campaigns according to the demographic
- Fit well into the architecture of companies of any size
Plan pricing
- Standard plan- ₹855 per month (Billed Annually)
- Professional plan- ₹1,305 per month (Billed Annually)
- Enterprise Plan- ₹2,655 per month (Billed Annually)
16. Vepaar
Vepaar, previously known as WhatHash, is the advanced WhatsApp marketing and automation tool for promoting businesses. Vepaar allows for sending targeted messages, managing them with no difficulty, and tracking the results of different campaigns simultaneously.
Vepaar Offers
- Flexibility in template adjustment
- Customer contacts’ division
- Using AI-based chatbots
- Increased response rates and boost conversions
Plan pricing
- Basic plan- $0 for a few features
- Professional plan- $9 per month per user for all features
- Business plan- $13 per user per month with professional plus features
17. ControlHippo
ControlHippo is an advanced automation platform that helps streamline WhatsApp marketing for businesses. The well-designed user interface allows organizations to manage and automate customized message flows on WhatsApp.
The strong features of ControlHippo are
- Pre-designed templates
- Contact classification
- API and integration with well-known marketing automation solutions
- Boost customer’s experience ratings
Plan pricing
- Bronze- $20 Per user/month billed annually
- Silver- $28 Per user/month billed annually
- Gold- Contact and book a demo for customized pricing
18. DoubleTick
DoubleTick is a very advanced WhatsApp marketing tool that helps businesses to interact with customers effectively. It is a robust tool for smart messages and tracking the performance of WhatsApp promotion campaigns.
As for DoubleTick’s strength, you have
- Predefined and customizable templates
- Client contact subdivisions
- AI chatbots help in the interaction with clients
- Flexible and secure structure that can be easily integrated into your current systems
Plan pricing
- Starter plan- ₹2000/month
- Pro plan- ₹3000/month
- Enterprise plan- Custom Pricing
19. WappBlaster
Another WhatsApp marketing software is Wapp Blaster, which is intended to promote business through automated messages on WhatsApp. Therefore, Wapp Blaster helps companies send bulk messages to customers, clients, and subscribers.
Some of the stand features of Wapp Blaster include
- Ability to send mass messages
- Customized and pre-set template message
- Grouping of contacts and chatbots.
Also Read :
Top 13 Picks Of Client Collaboration Tools For Smooth Workflow
Final Words
WhatsApp marketing tools have brought significant change in marketing communication. They have offered better business customer relationships, engagement, and customer reach. Through the listed software, firms can increase their sales and customer satisfaction.
We hope you find the best WhatsApp marketing tool for your business through this blog. We’ll appreciate it if you leave any queries in the comments section. Happy WhatsApp Marketing!
FAQs
Q1: Why do businesses use WhatsApp marketing tools?
WhatsApp marketing allows businesses to communicate effectively with consumers and enhances conversion rates.
Q2: Can the WhatsApp marketing tools be used to respond to customers’ queries?
Yes, there are a lot of tools that are available with features that are customized for customer support and service.
Q3: Is it safe to use WhatsApp marketing tools?
Yes, most of the WhatsApp marketing tools are secure. Reliable tools use security measures to prevent the leakage of users’ information.
Q4: How do I select the most suitable tool for marketing via WhatsApp for my business?
You must consider the following things when selecting a WhatsApp marketing tool.
- Features of the software
- Price of the tool
- Ability to expand
- Customer service provided
